I know the OP was able to resolve his issue, but I wanted to add my experience with the same issue for other readers. About a month after taking delivery of my 2023 SPP (Dec 2022 delivery) I started experiencing the same issue. I did the reset a couple of times and it started working just to go back to auto-up not working. Took to the dealer, they did some magic reset procedure, probably exactly what I did, and it worked for 2 hours and then it got worse. It would go up all the way and then immediately all the way down. Took it to the dealer again, and they said that according to Ford, the window motor had to be replaced. I waited for two months for the replacement because of back-orders. When it finally came in, the dealer replaced it and I haven't had the issue again in almost 4 months.