They are all in the same range and comparable. Most just go in for confirmation bias to mentally justify the purchase and join their respective automotive cult. That’s essentially what you are looking for here lol. They are all good vehicles and comparable as far as power and comfort, features. Buy whichever you prefer and enjoy it. Who cares what others think? Corporate doesn’t care about keyboard commandos who are brand loyal, they are trying to reach rational consumers. The Ford is a great and powerful truck, drive it and have some fun with it. You don’t need to justify choosing it over a GM lol. Just like you wouldn’t need to justify driving a Suburban.